No car illustrates both the peril and payoff of a
luxurious marque raiding the company components bin fairly just like the Lexus
ES. Long primarily based on the Toyota Camry, the front-wheel-drive sedan could
possibly be seen as on outlier within the Lexus lineup, and yet it is the
brand's hottest car. The ES's blue-collar background and blue-blood badge
create accessible luxury for consumers and irresistible income for Toyota Motor
Company. It's the drug that neither client nor company cares to quit.
A Brand in Transition
The
new 2013 ES Hybrid arrives at a pivotal time for the Lexus model,
amidst a philosophical about-face that has produced a 202-mph supercar, birthed
a performance sub-brand, and pulled BMW into its aggressive set. The Lexus Hybrid
ES's popularity as aloof, impassive, and out-of-place is a liability
now greater than ever. As a result of regardless of how rapidly an LFA hits 60
mph or how competent the F Sport models are, the recognition of the ES ensures
that it's going to have a serious function in defining the brand.
So Long, Camry
Breaking with custom, the new ES steps off the Camry
platform and onto that of the bigger Toyota Avalon. The swap nets a whopping
4.1 inches of additional rear-seat legroom, because the car provides 1.6 inches
of additional length. Just like the outgoing mannequin, this new ES bears
little resemblance to its Toyota counterpart. Not like the old car, the 2013
model also bears little resemblance to a dinner roll. The recent design follows
that of the brand new GS sedan, conveying a way of emotion without being
excessively ornamented. The brand new ES gets its extra intense look from its
giant, pinched grille; the kinked C-pillar; and the sharp fringe of the rocker
panels.
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